October 2, 2023

High Options

Huge battery

Inventory Android expertise

Vibrant show

Have you ever ever tried boarding an area practice from Dadar station in Mumbai throughout ‘rush hour’? Or the Metro practice from Rajiv Chowk? There’s a sea of individuals swarming throughout making an attempt their greatest to get on the practice as quickly as doable. Maybe it’s a barely exaggerated analogy however that’s what the sub-Rs 15,000 smartphone market in India appears to be like like for the time being. There are too many smartphones and types like Lenovo, Xiaomi, Honor, Motorola, Coolpad, Samsung, Vivo, Oppo all supply smartphones with comparable specs to garner the eye of potential clients.

Whereas most of those manufacturers have made a honest try, the one which has leapfrogged others is Chinese language smartphone maker Xiaomi. It emerged because the chief of the Indian smartphone market, with a 25% market share, within the final quarter. The technique for Xiaomi is kind of easy really — supply high-spec handsets at too aggressive costs. And it has labored for them.

In what appears to be a clearly Xiaomi-inspired transfer, Taiwanese smartphone maker Asus has at present launched its Zenfone Max Professional M1 in India. It has – at the very least on paper — top-notch specs at a cut-throat worth. The handset will are available three storage variants at a beginning worth of Rs 10,999. However does it have sufficient to take a chew out of Xiaomi’s candy Indian pie? We have a look in our assessment:

Asus Zenfone Max Professional M1 Design

In relation to design, Asus hasn’t actually deployed an excessive amount of grey matter and actually stored a fundamental design for the Asus Zenfone. For years now we’ve been seeing this design on varied smartphones.

There aren’t any notches or razor skinny sides and in a nutshell the Asus Zenfone Max has a secure (learn boring) exterior. When most smartphone makers try to woo their potential consumers with so known as “distinctive” design options, the Asus Zenfone Max has taken the normal route and is available in a metallic unibody design with matte completed again.


On the again, you’ll discover a neatly packed dual-rear digicam setup on the highest left nook, above a flashlight. We’ve got at hand it out to Asus because the design facet of the rear digicam on the Zenfone Max Professional M1 beats that on the Xiaomi Redmi Be aware 5. The twin rear digicam setup on the Redmi Be aware 5 Professional is protruding and appears chunky, whereas the Zenfone Max homes it in a extra clear vogue. In addition to this, the again additionally has a centrally positioned fingerprint sensor and Asus branding. Regardless of a matte end, we discovered the again to be susceptible to fingerprints and smudges that made us wipe it at the very least a few instances a day.

So far as what’s positioned the place, the Zenfone Max Professional M1 has an influence button on the suitable together with the amount rocker, the triple slot tray is on the left and three.5mm audio jack, speaker grille and microUSB port positioned on the backside.

General, it’s secure to say that relating to design, the Asus Zenfone Max Professional M1 would not have something exceptional to supply.

Asus Zenfone Max Professional M1 Show
Similar to the Xiaomi Redmi Be aware 5 Professional — the handset which is being touted towards this — the Asus Zenfone Max has a 5.99-inch display screen with a FHD+ decision of 2160x1080p. The show comes with options resembling Adaptive brightness, Evening Gentle – a reasonably customary set that makes the reduce in presently accessible handsets. There are alternatives to pick the font dimension, show dimension and tone of the display screen as nicely.

In relation to the show high quality, we had no complaints with the Zenfone Max Professional M1. The pictures had been fairly sharp and there isn’t any pixelization. The daylight legibility underneath most brightness was additionally greater than sufficient.

Asus Zenfone Max Professional M1 Efficiency
One other characteristic shared by the Asus Zenfone Max Professional M1 and the Xiaomi Redmi Be aware 5 Professional is the processor — Qualcomm Snapdragon 636 processor. This makes the most recent Asus smartphone the second gadget available in the market to be powered by this Kyro technology-based chipset, which is claimed to be seen within the 800-series chipset. This processor is paired with a 3GB RAM and 32GB inside storage.

Similar to the Be aware 5 Professional, we confronted no points in performing our routine duties on the Zenfone Max Professional. There was no delay frame-freezing or heating up difficulty in any respect throughout our time with the smartphone. All of the actions had been carried out in a very lag-free vogue. Each the decision high quality and the audio high quality are additionally fairly good. The problem persists with the speaker positioned on the backside because the sound will get muffled when the gadget is positioned in a panorama mode.



The Asus Zenfone Max Professional M1 runs on a pure, inventory model of Android – and the most recent model Android 8.1 Oreo out-of-the-box. Whereas there are some customers who admire the theme help and customizations, we just like the plain vanilla inventory Android. In our viewpoint, this the place the Zenfone will get its edge over the Xiaomi Redmi Be aware 5 Professional, which presently runs on MIUI 9 pores and skin based mostly on Android 7.1.1 Nougat. Working the most recent Android model is actually one of many highlights of the gadget. The inventory Android interface ensures that there is no such thing as a bloatware and offers pure Android expertise and common OS updates.

Asus Zenfone Max Professional M1 Digital camera
The Asus Zenfone Max Professional M1 has a twin rear digicam of 13MP+5MP for capturing Bokeh impact photos. On the entrance, customers get an 8MP selfie digicam. The digicam specs are fairly customary for the value of the gadget, however what is exclusive right here is that the interface of the Zenfone Max Professional M1 just isn’t that of some other inventory Android smartphone that we’ve seen.


The gadget comes outfitted with the Snapdragon digicam app interface that’s mentioned to be consumer pleasant with quick access to digicam modes, filters, beautification, settings and depth of subject options, which we discovered fairly true within the case of the Zenfone Max Professional M1. We did not need to dig in to seek out what we had been in search of at the moment, a scenario we’ve confronted with a number of handsets over time.

Coming to the picture high quality, we weren’t utterly charmed by the photographs clicked by the smartphones. The Bokeh impact was in a position to make out the distinction between the foreground and the background — and due to this fact seize the proper picture — when uncovered to well-lit setting. Nonetheless, the identical can’t be mentioned in regards to the time after we had been in an indoor lighting setup as we noticed some noise in these photos. The colors had been applicable for essentially the most half. The 8MP entrance digicam with aperture f/2.0 and 85.5 diploma view angle can be a bit disappointing, and albeit, just a little behind the instances we stay in the place selfie cameras have change into the spotlight of the smartphone.

Asus Zenfone Max Professional M1 Battery
The battery is certainly the most important USP of the Asus Zenfone Max Professional M1 . It packs a 5000mAh battery, rather more than the competitors and due to this fact delivers extra juice than them. Whereas different smartphones final a day and even much less with common utilization, the Asus Zenfone Max Professional lasted us nearly two days when used for routine duties resembling calling, web shopping in addition to GPS monitoring, watching Netflix and extra. We had been fairly impressed by the Zenfone Max’s total battery efficiency

Verdict
Launching a handset with a beginning worth of Rs 10,999, Asus has in a means made a comeback to the entry-level smartphones. There may be one variant of the handset that packs in 4GB RAM and 64GB storage and prices Rs 12,999. In addition to the 2, Asus additionally introduced that it’ll quickly launch one other variant quickly that can include upgradations resembling 6GB RAM, 64GB inside storage, a 16MP+5MP twin rear digicam setup and a 16MP entrance digicam — all of this at Rs 14,999.

The strengths of the Asus Zenfone Max Professional M1 lie with its large 5000mAh battery and inventory Android 8.1 Oreo working system. With just a little higher design and digicam efficiency, the handset would actually have been an entire package deal to interrupt the monopoly of the Xiaomi Redmi Be aware collection within the price range section. Stopping the Xiaomi juggernaut would require greater than this from Asus. Having mentioned that, the handset will pose a severe risk to the Be aware 5 collection and certainly will get our stamp of approval.

Watch the unboxing of the Asus Zenfone Max Professional:

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