September 30, 2023

Prime Options

Spectacular show

Balanced digicam efficiency
Unmatched audio output

Life’s Good. No, we aren’t speaking about how issues are in life however that is the tagline that has been popularised by South Korean electronics agency LG. However is it actually? Once more, no we aren’t occurring a philosophical journey of contemplation however are speaking about if life’s actually good for LG. Nicely, a minimum of within the smartphone enterprise it actually hasn’t been. The newest financials of the corporate revealed that the cell phone division continues to be within the purple.

And one can discover that in the best way the corporate goes about launching its flagship units. There was a time when LG launched its flagship merchandise with pomp and present, saying loud and clear that it very a lot exists, is aggressive and one thing that rivals ought to all the time take into account. Nevertheless, for the previous few years, the agency nonetheless stays robust when it comes to delivering flagships in India nonetheless, now it silently slips out units. LG G7+ ThinQ was one in all them as few days in the past the agency launched its flagship smartphone of 2018 with only a mere press launch. Assume what it’s possible you’ll however the smartphones it delivers are nonetheless one of the vital highly effective ones on the market, giving the model or slightly the flagship G-series smartphone an ‘underdog’ standing.

LG G7+ ThinQ, because the identify suggests, falls as one of many units below the ‘ThinQ’ lineup that has deeper integration of AI. The G7+ ThinQ can be being touted for a similar amongst different options and typical flagship-level specs. And a strong smartphone, like we’re witnessing this 12 months, doesn’t have to be priced excessive. Till final 12 months LG flagship smartphones got here with over Rs 50,000 price ticket, an quantity that dropped to Rs 39,990 this 12 months for the G7+ ThinQ. Maybe it seems that LG is studying the teachings the onerous manner.

At this price ticket, the smartphone undoubtedly appears good on paper. However does it have the identical essence in relation to actual world utilization? We made the smartphone our day by day driver for over a few weeks and that is what you might have to cope with for the given worth.


LG G7+ ThinQ is one smartphone that we discovered to have essentially the most snug in-hand really feel in 2018. It’s impressively compact, tad bit lighter than different smartphones (161 grams) sporting the identical display screen dimension and battery capability. We discovered it far more simple to function it single-handedly than a lot of the different flagships on the market. In case you are somebody who’s extra of a steel and glass construct smartphone lover, LG G7+ ThinQ may come as a slight disappointment because it didn’t actually really feel ‘premium’ when it comes to construct. It positive has the aluminium steel sides and the entrance is of course all glass. Even the again panel is glass protected with Corning Gorilla Glass, 5 so a sure degree of scratch resistance shall be there. The panel of the Aurora Black color variant (our evaluation unit) can be a fingerprint magnet in order that’s a problem to maintain.

However then once more, LG appears to have understood the market considerably and has stuffed the innards with highly effective and beefy {hardware} with a price ticket that makes it sound like a ‘worth of cash’ type of a smartphone.

Nevertheless, what felt good once we began utilizing the smartphone was that it isn’t extraordinarily tall however is much less large than a typical flagship. This makes typing with one hand a breeze and provides to the grip as effectively. It does look like the handset can resist a few drops from 4-feet because it has a shock resistant construct with MIL-STD-810G navy commonplace testing however we didn’t take our possibilities this time.

Along with an IP68 ranking, which makes the G7+ ThinQ mud and water-resistant, the smartphone has all the essential set of interfaces and options that one wants in 2018. There’s a energy button on the proper aspect, quantity buttons on the left, SIM card/microSD slot on prime, a Kind-C charging port on the backside and a single speaker on one aspect whereas the three.5mm headphone jack on the opposite. What’s attention-grabbing to see is that LG, which is an Android OEM and a model that manufactures Pixel smartphones as effectively, has included a devoted button on the left aspect that triggers Google Lens.

We had been glad to see a fingerprint sensor on the again beneath the twin rear digicam setup, along with face unlock mechanism. A chin beneath the display screen is seen but it surely gained’t be bothering you a lot. What might hassle you as an alternative is the notch on the prime. Like it’s the case with different smartphones, you possibly can disable the notch to make the viewing display screen smaller.

What we felt in regards to the general design is that whereas the construct materials may not deliver that ‘premium’ spin to the general look, the compact dimension and ease of use are large plus factors right here. The truth that you get all of the options corresponding to a 3.5mm headphone jack, microSD card help, fingerprint sensor amongst others in a flagship smartphone in 2018 continues to be considerable. It isn’t the slimmest smartphone on the market but it surely undoubtedly is one thing value contemplating.


Whereas the design and construct might get a blended response from clients, the show will certainly come as a formidable forte. However once more, it is LG afterall, so a superb show is predicted. The colors look superb on the 6.1-inch display screen canvas. They’re vibrant and the content material appears sharp as that flagship smartphone sports activities QHD+ (3120×1440 pixels) decision within the 19.5:9 facet ratio FullVision show. We’re not an enormous fan of the QHD+ decision as full HD+ are additionally ok for the display screen dimension. However nonetheless, given LG’s development within the show part, the most effective out there shouldn’t come as a shock.

Sure, there’s a notch within the LG G7+ ThinQ — like we are saying for almost all of the notches — hinders with the content material we see on the display screen. The smartphone does provide the choice to cover it however at a time when smartphones have began coming with huge screen-to-body ratio and almost zero notches and chins, a notch could possibly be a minor disadvantage. There’s a small chin too however that shouldn’t hassle finish clients that a lot.

Since LG flagships have been filled with customisations, the show part does get some choices to tweak. You’ll be able to change the Dwelling and app drawer kinds, app grid format, play with themes, change fonts, customise the ‘second display screen’ which primarily are the leftover spots on both aspect of the notch. You’ll be able to even change the color of the second display screen. Activating that can take away the notch. Another options embody an At all times on Show, Blue mild filter, Mini View, Screensaver amongst others.

What’s totally different is that though the G7+ ThinQ has 564 nits brightness, the agency has positioned a nifty function that makes it manner simpler to take a look at the display screen below direct daylight – Tremendous Vibrant Show. This function skyrockets the brightness of the display screen to 1000nits however just for 3 minutes as a result of it impacts the battery extra. That actually works and that is one thing different smartphone makers might undertake.

LG G7+ ThinQ just about nails it within the show facet. It has one of many higher OLED panels out there and streaming motion pictures or movies must be nice on this one. The truth that the agency has all the time been giving us sufficient choices to customize the display screen setting is considerable.


You’ll be able to anticipate the most effective in school efficiency from the LG G7+ ThinQ since it’s backed by the ‘processor of flagships’, the Qualcomm Snapdragon 845. Regardless of the variety of customisations packed in it, there’s not a single second of lag in opening or closing of apps and even leaping in between them. We tried the pretty new Asphalt 9, PUBG and even a few video modifying apps however naturally didn’t discover any stuttering or lags in rending movies or crunching graphics. Part of credit score additionally goes to Qualcomm Adreno 630 together with 6GB RAM, which inserts the ‘flagship’ requirements of 2018.

Streaming 4K movies is bliss and looking on a number of tabs, engaged on a number of chat apps and even multitasking whereas on a name was additionally butter clean with this one. On taking part in heavy apps, the handset does get barely heat however that’s nothing main and gained’t be a problem with finish customers.

As for the person interface, LG G7+ ThinQ runs LG UX 6.0 that’s based mostly on Android 8.0 Oreo. Along with what Android Oreo brings on board, the UI offers you extra flexibility to customize the appears and the options of the smartphone. As seen in earlier LG flagships, right here additionally you get totally different sections within the Settings app to tweak almost all of the functionalities one can ‘ThinQ’ (pun supposed) of. You’ll be able to alter the Community settings, tweak the Sound settings, mess around with the Show settings and for the whole lot else there’s a ‘Common Settings’ tab.

Conserving all of the UI parts apart, LG nonetheless maintains the contact it has been sustaining since LG G5. The UI design doesn’t look alongside the identical traces as those present in some smartphones coming from Chinese language gamers. It has its distinctive model, icons and different parts.

One of many options that LG touts is the ‘Boombox Speaker’ mechanism that primarily makes the smartphone nearly as good as a mini speaker. LG says it makes use of G7+ ThinQ’s internal area as a resonance chamber to make the audio loud and crystal clear. The bass ranges on excessive quantity are manner higher than what you could have in different smartphones, even these that includes stereo audio system. The audio comes authorised by DTS:X 3D encompass with 7.1 channel, which does make a distinction in output in case you could have earphones on. You can too activate the Hello-Fi Quad DAC audio tech. It not simply permits you to personalise the audio expertise by tweaking the totally different audio parts but in addition reduces noise to a sure degree to throw clearer sound. You’ll be able to hear extra delicate particulars than what you possibly can when listening to audio from different smartphones.

And sure, there’s a devoted button to activate each Google Assistant and Google Lens. These are two of essentially the most helpful parts you will discover proper now and a devoted button certainly makes it simpler to entry. Lengthy tapping on the button or only a single faucet will activate the Assistant whereas double tapping will activate the Lens. Sadly, the button shouldn’t be re-programmable so you would need to stick to Google search companies with this one.

Digital camera

After show, LG’s second strongest forte is the digicam and little doubt it really works nice. The agency’s final two smartphones have additionally been delivering spectacular digicam efficiency. However this time there’s a ‘ThinQ’ tag within the identify, the cameras now have deeper AI integration than ever. The G7+ ThinQ boasts of two 16MP sensors on the again, one with f/1.6 aperture and 71-degree FoV and the opposite with f/1.9 aperture and a wider 107-degree FoV. LG has all the time been providing a wide-angle lens in its flaghips, one thing you don’t often see in a flagship smartphone (aside from the Asus Zenfone 5Z this 12 months). And this turns out to be useful in a number of conditions when must pack in additional in a single shot.

The ensuing picture high quality is value appreciating. Since each the large and common lenses have the power to click on photos in 16MP, the photographs come detailed. Additionally, the hues and hues captured are vibrant, making the general shot look full of life. The readability degree is certainly higher than what you get from lots of the handsets within the given price ticket. Whereas in vivid daylight one can anticipate a top-class picture high quality, in areas the place there’s low mild, you may make out the smartphone digitally sharpening the objects. Nonetheless, on a small display screen it isn’t actually seen and the picture processing does a formidable job general in hiding the noise. However in circumstances you need a vivid picture, LG has one thing known as as ‘Tremendous Vibrant Digital camera’ function. This blows the ISO degree of the picture exhibiting all the weather clear however reduces the picture dimension. You’ll be able to see the loss in particulars when zoomed in but it surely will get the job carried out nonetheless. You will discover this function below the Settings part.

What additionally acquired us impressed was the microseconds digicam takes to shift the main target between two topics. In real-world utilization, this not solely allow us to assist in capturing a shot rapidly but in addition with sure degree of precision.

A ton of options are there to mess around whereas taking pictures photos. These embody HDR, Stay Pictures, auto shutter choices and grid format. As for the modes you get a complete of 9 modes for photos and movies together with Auto, Handbook, Cine Video, Meals, Slo-mo, Panorama, Flash Soar-Minimize and AR Stickers. Whereas many people might not use all of them, it certainly comes as an added choice. We discovered the AR Stickers barely higher carried out than what’s there in Samsung handsets.

A particular point out goes to the Portrait mode as effectively. The function works in the identical manner as another portrait mode in smartphones however with higher ensuing photos. The perimeters of the objects in focus are sharper and will not be blended with the blurred background a lot of the instances. For the reason that digicam is filled with options, you additionally get eight picture sizes to select from. These vary from 1:1 facet ratio dimension all the best way as much as 18.9:9. Taking pictures at 18.9:9 facet ratio utilizing the wide-angle lens is pleasant.

Coming to the AI-element within the digicam, it isn’t one thing that we haven’t seen earlier than. The choice is inside a single faucet entry above the shutter button. Tapping on it should retain the picture dimension however you possibly can actively see the AI component doing the job in recognising the topic and the environments, making use of various permutations and mixtures. It additionally has 4 totally different filters that are (fortuitously) delicate and never one thing that makes the picture look faux. What could possibly be bothering for customers right here is that the weather recognised a lot of the instances are in no relation with what’s proven within the picture. As an example, pointing the digicam in direction of the couch confirmed parts like Fish, Doc, Poodle, Cauliflower and extra. LG says its G7+ ThinQ has 19 modes to select from within the AI Cam choice.

The front-facing digicam is healthier this time round within the G7+ ThinQ. There’s an 8MP sensor with f/1.9 aperture. It’s snappy and offers out a transparent shot. You’ll be able to smoothen the pores and skin, use AR Stickers and even use the Flash Soar-Minimize mode for photographs. AI Cam works right here as effectively and the picture dimension cuts down from eight to simply 4 – one for each facet ratio – 1:1, 4:3. 16:9 and 18.9:9. Filters and Portrait modes additionally exist right here so you could have loads to work round with if you’re a selfie lover.

As for the movies, the smartphones does a superb job in capturing a jerk-free video. The digicam makes use of each OIS and EIS to get steady movies. Nevertheless, you possibly can see the digital tweak in stabilising the movies at instances however that’s not as a lot noticeable. The colors captured are additionally vivid and the brightness/distinction stability is healthier because the smartphone makes use of HDR10 video recording function. You additionally get Regular Report 2.0 and talent to shoot HD video at 240fps sluggish movement. Different options corresponding to time lapse video, Video Studio, Video Handbook mode and others are additionally onboard.

Taking pictures in each wide-angle view and common view is feasible. The taking pictures choices go from 16:9 HD as much as 16:9 UHD decision, together with FHD at 60fps and 18.9:9 facet ratio.Sadly the choice to shoot 4K movies in 60fps is lacking.

The general digicam expertise has undoubtedly improved and the tip photographs are additionally spectacular. You get readability, vibrant photographs and the assistance of AI to get the most effective out of these lenses. The digicam is snappy and shoots movies which might be actually not unhealthy. The general UI is simple to get used to and so are the brand new options.

A few of the picture and video samples could be seen right here.


LG G7+ ThinQ’s battery efficiency shouldn’t be probably the greatest. Now we have seen different flagship smartphones performing higher in relation to battery. In our day by day use we needed to cost the smartphone a minimum of as soon as in 12 hours. Many of the instances we discovered ourselves reaching for the charger after 5-6 hours. Our day by day use had the smartphone linked over 4G or Wi-Fi on a regular basis, common checking of emails, good quantity of looking on social media, streaming music for a few hours and taking part in video games for a while. All whereas having the display screen on auto-brightness.

Whereas clients is probably not satisfied by trying on the 3000mAh battery, which isn’t sufficient in line with ‘flagship’ requirements, the best way the smartphone handles the battery shouldn’t be unhealthy. The truth that the G7+ ThinQ delivers half a day of utilization whereas carrying a plethora of options in almost all of the departments along with a vivid, saturated OLED show is commendable. However nonetheless, you might have to hold round a charger.

It is usually attainable to avoid wasting battery by activating the ‘Prolonged’ and ‘Most’ battery saver choices that primarily restricts the background apps from operating amongst different options. As for charging, the smartphone helps Qualcomm Fast Cost 3.0 alongside wi-fi charging however the latter gained’t be as quick.


LG this 12 months might have managed to show some heads in direction of its G7+ ThinQ because the smartphone’s spec-is-to-price-ratio will give some meals for thought to customers in addition to to competitors. Though the corporate may not be advertising its new smartphone as a lot as others, it certainly has the power to silently stir the market with this providing.

The OLED display screen, highly effective processor, ample RAM, spectacular digicam efficiency and a good battery undoubtedly shouldn’t be a nasty recipe for a close to good Android smartphone. Moreover you get a ton of customisation options together with add-ons corresponding to BoomBox speaker tech, Hello-Fi DAC audio output, microSD card help and extra, all of which considerably make G7+ ThinQ a bang for the buck providing.

What generally is a potential disadvantage with the LG G7+ ThinQ is its shiny again panel that can be a fingerprint magnet. Some might have a blended response on the digicam and is probably not acquainted with the LG UX as effectively. For finish customers, nonetheless, who’re keen to spend Rs 39,990 and get an entire package deal, this isn’t a nasty choice in any respect. So with that worth and spec combine together with the shortage of promoting, LG nonetheless retains its ‘underdog’ picture but it surely undoubtedly has given the likes of Samsung Galaxy S9, OnePlus 6 and different such handsets a run for his or her cash.



finish of article